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Chamber Updates

Get the latest on initiatives and happenings in the Northfield & Dundas Business Community.
Thursday, January 20, 2022
STR Releases Lodging Data for December 2021

The entire Minnesota market saw a drop of 2.4% in occupancy rates for December compared to the previous month. The Duluth market led the state with an occupancy rate of 52.2%. The Minneapolis market had the lowest occupancy rate in the state at 30.3%. At a 42.9% occupancy rate, the entire Minnesota market trailed behind the total United States by 10.4%.

Hospitality Minnesota

Wednesday, January 12, 2022
Essential Communications Skills That Leaders Need

Being in a leadership position can test your communication skills. You have to be able to connect with others, so you can work together to reach your common goals.

Lisa Peterson

Tuesday, January 11, 2022
This Year, Make a Marketing Plan

As the new year draws near, small businesses are celebrating with employees and families alike. Holiday preparations go beyond planning parties and gatherings though as the new year lurks just around the corner and brings new opportunities that can be capitalized upon. Working within our community has shown that creating a marketing plan is the foundation for successful campaigns and new businesses. We've put together some of the key pillars of marketing plans to help boost our region's businesses to new

Lisa Peterson

Monday, January 3, 2022

Each year, the Chamber recognizes the accomplishments of local businesses and business people and the contributions they make to our community.

Lisa Peterson

Wednesday, May 12, 2021

The Northfield Area Chamber of Commerce & Tourism is proud to announce the launch of Leadership Northfield, a newly designed leadership program for people looking to take an active role in helping to shape the future of the Northfield Area. The program, will take place one Wednesday morning a month from September to May 2022, highlighting eight key elements of our community.

Lisa Peterson

Monday, May 10, 2021
How often should I give my website a new look?

If your website analytics have been stagnant for a while, you may be wondering what you can do to boost your traffic. Is it time to give your website a new look? We believe in supporting local businesses, so we've put some thought into the matter. Take a look at 3 tips for determining whether it's time to update the look of your site.

Lisa Peterson

Friday, April 16, 2021
​Consumers Resort to ‘Shoptimism’

Shoptimism is a term being used to describe purchases made from home during the pandemic. You are stuck at home and suddenly begin to see every flaw, paint chip and cluttered closet. So, you buy things to fix the situation — or you buy things to make you feel better about it.

Lisa Peterson

Monday, April 12, 2021
Marketing Your Business After a Crisis

If you are struggling with how to market your business in the current environment of uncertainty, you aren't alone. Many members want to get the word out that their businesses are once again open for trade. However, some don't quite know how to advertise without seeming insensitive to the realities of the global pandemic. Fortunately, small business owners can look to big brands for guidance and inspiration.

Lisa Peterson

Tuesday, March 30, 2021
Satisfaction vs Loyalty: How to turn customers into promoters

Maybe you've heard the value of word-of-mouth advertising; according to Nielsen ratings, 92% of consumers trust their friends' and family's recommendation over traditional advertising. That doesn't mean you can simply sit back and assume that the quality of your product is so much better than your competition's that customers will be raving about it to their friends without any extra effort on your part.

Lisa Peterson

Monday, March 22, 2021
Green Savings and Saving Some Green

Much has changed over the past year, but what has not changed is the continuous efforts put forth by Northfield’s businesses to become more energy efficient.

Lisa Peterson

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