Aspiring Entrepreneurs Business Competition
Apply for the chance to pitch to our partners, investors, and others in the southern Minnesota entrepreneurial ecosystem in Owatonna, Minn., on March 31, 2022. Additionally, finalists will have access to business training for their pitch session, free consulting hours, and a chance to win investment funding for their business.
Lisa Peterson
4 Reasons to Care About Diversity, Equity and Inclusion
Diversity is a growing topic inside businesses big and small, especially those with a human resources department. But what about the small local businesses that make up the majority of our Chamber membership?
Lisa Peterson
This Year, Make a Marketing Plan
As the new year draws near, small businesses are celebrating with employees and families alike. Holiday preparations go beyond planning parties and gatherings though as the new year lurks just around the corner and brings new opportunities that can be capitalized upon. Working within our community has shown that creating a marketing plan is the foundation for successful campaigns and new businesses. We've put together some of the key pillars of marketing plans to help boost our region's businesses to new
Lisa Peterson
Satisfaction vs Loyalty: How to turn customers into promoters
Maybe you've heard the value of word-of-mouth advertising; according to Nielsen ratings, 92% of consumers trust their friends' and family's recommendation over traditional advertising. That doesn't mean you can simply sit back and assume that the quality of your product is so much better than your competition's that customers will be raving about it to their friends without any extra effort on your part.
Lisa Peterson
President's Corner - Feburary 1, 2019
I hope you are all faring well despite all of the cold and snow and snow and more snow we’ve been getting! Many of you know me already but, for the sake of those who don’t, please let me take a moment and (re-)introduce myself.
Lisa Peterson
A note from our 2018 outgoing board chair: Martha Kasper
Thank you for the opportunity to serve as your Chair for the Chamber Board of Directors in 2018. I've been honored to work with exceptional board members, and we, along with our President Todd Bornhauser, have worked to be advocates for your businesses. Statistics have shown that cities and towns cannot be sustained without healthy business-friendly environments that promote the creation of jobs, retail shopping, hospitality, eating establishments, and a host of other local venues to encourage people to buy
Martha Kasper